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Atto Partners
Web things optimised for Human Behaviour.
We make great web apps, sites, and doodads by caring about the humans at the other end of the internet.
The internet is made of people. Someone clever said that. We help our clients achieve their goals online by focusing on stuff that their sites’ users care about; by treating visitors like they’re smart but busy. It’s based on a simple premise: if we understand a site’s users — their needs and motivations — we can honour their expectations and help our clients achieve their goals.
It’s not about bells and whistles either. 4thought.tv frequently tops Channel 4’s community charts for comments, because we built a simple site that lots of people like to visit every day.
We also helped an independent sports shop around the corner to achieve a 6-figure online turnover in their first year by listening to their visitors.
Don’t get us wrong — our clients were already great before we came along. We just helped them connect with their users a bit better.
I write.
I doodle.
I'm at work on my first book, a collection of linked short stories that follows a community of expatriates living on the southern coast of Spain.
I care about stuff. Like curing type 1 diabetes. And marriage equality. And rights for immigrants. And public radio. And espanol. And Frank O'Hara and Jennifer Egan and Federico Garcia Lorca and Tony Kushner. You know, cool stuff.
I make postcards that are also stories.
Sometimes I read stories and poems out loud.
Sometimes I go to conferences.
You can find my short stories, essays, poems and flash fictio in a variety of places in print and online. If you Google really hard, you might find the two short radio pieces I produced on a badass NPR affiliate in San Francisco.
This is where you can go to find out who I am.